Shopping bag: 0 items

Bella Seel

The Story

Bella, a ski instructor aged just 24, became inspired to begin designing and knitting ski hats for herself and friends in Verbier, Switzerland, where she works. She soon noticed the potential. The demand grew and now Bella has a full collection of knitwear, which is handmade in the Cotswolds, where she was brought up.

Now she has expanded her knitwear range and has introduced clothing into her new collection, Sporting Apparel. She maintains the vibrant colours used in her beanies and has created a fantastic range of clothing of the highest quality to compliment her knitwear. Her new collection also includes Homeware, which was developed in the rural location of Glenlyon in Scotland, where tweed and tartan are plentiful. Here, in the heart of the countryside, is where she takes herself away to collate ideas for her new collections.

Bella's energetic character and love for the outdoors is brought through in all her designs. One of the most unique parts of her business is the Bespoke section. Her signature product - the beanie, has the option of being custom made by you, alongside creating your own unique Hoodies and T Shirts.


Join our mailing list: